September 2025
This fall, districts and units within the Great Falls Council will have some new recruiting tools targeting potential Scouting families. With assistance from the Membership Committee, the Council will run television and internet advertising during September. This messaging will reach families with elementary school-age children across our entire service area through Spectrum.
Peter McGennis, Founder and President of Galora Media, recorded and produced the ads. The video footage was shot on location at Camp Scouthaven on August 1, 2025 and features many kids and parents from the Council. Peter also produced original music for the ads. Jill VanDewoestine, Council Marketing VP, and Charlotte Clark, former Marketing & Activities Director, joined , joined Executive VP of the Board of Directors and Membership Committee member Tony Rupp at Scouthaven to help out the production crew and coordinate with camp staff.
“We had such a great day of filming at Scouthaven. The kids, families, and environment were fantastic, and everyone was so supportive and cooperative,” said Peter. “This commercial fills me with joy!”
“I’m really thrilled with the way this all turned out,” said Tony. “I’ve worked with Peter before and knew he would be a great resource for us, but he really outdid himself on this project. These videos will be a fantastic resource for recruiting and publicity for all units in our Council.”
There are five different videos – two 15-second versions, two 30-second versions, and a 60-second version (embedded below). You can access all the videos, plus share them on social media, by visiting the YouTube playlist at https://tinyurl.com/gfcLook. The ads send people to a custom URL – joinscoutingnow.org – that passes through to beascout.org. This allows us to measure the effectiveness of the ad campaign. Please make sure to double-check your unit PIN information is accurate, and follow up promptly on any inquiries. Any feedback or questions, please contact Jill VanDewoestine at marketing@gfcscouting.org.
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